Visa Signature BOGO deal dies in ONE day.
Update: this deal died in one day. Maybe 1.5 days?
It was supposed to be valid until the end of the year.
Why am I bothering to post about this?
1: Companies need to get better at analyzing their deals. How someone at Visa wasn’t capable of figuring out that a deal that can be worth hundreds or thousands of dollars PER CUSTOMER wouldn’t blow up in the blogosphere and result in tons of (what should have been expected) bookings is beyond me. When they make an offer and people start planning how they can use it and get all excited (like I did – I never got to actually book anything), it turns the awesome publicity of the promotion into something negative from a PR perspective.
They can of course make limits – “Limited to the first 10,000 bookings” would have been acceptable.
But when they say on September 14th it is good all year and on the 16th it’s over and done with, that’s not so cool.
2: It’s another reminder to “Book Now, Ask Questions Later”
As long as you book a refundable rate, get SOMETHING on the books before it’s too late. And try to figure out your plans just as soon as possible.
For airline tickets (mistake rates, etc) remember that in the US you always have 24 hours to cancel.
Ben over at One Mile at a Time posted today about an offer from Visa Signature (check all of your premium credit cards to see if it’s a Visa Signature) that is pretty phenomenal – offering a free night when you book at least one paid night. It’s valid at ~50 Waldor4f Astoria, Conrad, and Curio brand hotels – and you’ll still earn your Hilton HHonors benefits/points (including the current 2x points promotion) Given the price point you can save a ton on some great luxury hotels while still earning benefits and points – which adds to the already great deal. When you book this rate, you also get: Best available rate guarantee Automatic room upgrade upon arrival, when available Complimentary in-room Wi-Fi, when available Complimentary continental breakfast daily $25 USD food or beverage credit VIP Guest status 3PM check-out upon request, when available And that’s not all. They are ALSO giving a $75 gift card if you book by Nov 30. If you booked a $300 a night hotel for two nights before Nov 30, you would get $600 worth of hotel stays for a net effective $225 all in after the gift card. Click over to the promotion page to see all the details. In short, you can book hotels that go upwards of $1,000 a night and get a free night – halving your total cost on a two night stay. Ben has broken this down pretty well already – and even proposes the strategy of two free nights on a four night stay if you are traveling with another Visa Signature cardholder by each booking two nights – which is a great strategy.