This is a really short blog post but many have been wondering if the relaunch of the Chase Sapphire Reserve with the new annual fee of $550 might bring a temporary boost in the new cardmember bonus offer.
In this article
Chase Sapphire Reserve Bonus Offer
I speculated in this post - Chase Sapphire Reserve: $550 Fee Starts Sunday, New Benefits Confirmed – Apply Now? that it would not increase because Chase isn’t clamoring for new CSR cardmembers the way they were then they launched, largely due to the widely reported unprofitability of the card. I speculated the new fee would help bring the card to profitability but that an increased welcome offer wound’t help them to that end, so I assumed it would stay the same.
Also see: Chase Sapphire Reserve: Lyft Pink and 10X Benefits Now Active (Should You Activate Now?)
And it has. The Chase Sapphire Reserve bonus offer remains the same 50,000 Ultimate Rewards points when you spend $4,000 within 3 months.
Sorry, gang.
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Not surprised for the same reasons you mentioned, I am going to stick with Preferred and not upgrade when I get to 1 year.